How Your Facebook Likes Can Expose The Real You
If you like the iPod page on Facebook you’re probably more dissatisfied with your life than someone who likes Sarah Palin. That’s just one of the findings from a new study by researchers at the...
View ArticleHaving Your Cake And Eating It
A recent survey by GI Insight shines a light on our love-hate relationship with commercial messages within social media platforms. An overwhelming 92% of British consumers surveyed stated their wish to...
View Article5 Tips To Ensure Your Business Shows Up In Facebook Graph Search (eye...
Facebook’s powerful new “Graph Search” feature is now being rolled out to users. To jump the queue you can join the waitlist at https://www.facebook.com/about/graphsearch. I’ve written previously...
View ArticleThe Worrying Truth About Cart Abandonment
Cart abandonment, where an online shopper adds items to their basket but then fails to complete the checkout process, is one of the most common and frustrating issues facing ecommerce retailers....
View ArticleWho’s Watching Webinars These Days?
Webinar presenters will find a host of fascinating data points in BrightTALK’s DataLeaks 2013 presentation. Did you know for instance?: On average, 90% of the audience has shown up 15% of the way into...
View ArticleMind The Gap – Consumers 1 v Marketers 0
We live in a fast-changing world. Which means the longer you’ve held an opinion, the greater the chances your views may have fallen behind the times. The latest fast.MAP Marketing Gap study (the 9th...
View ArticleHow Your Facebook Likes Can Expose The Real You
If you like the iPod page on Facebook you’re probably more dissatisfied with your life than someone who likes Sarah Palin. That’s just one of the findings from a new study by researchers at the...
View ArticleHaving Your Cake And Eating It
A recent survey by GI Insight shines a light on our love-hate relationship with commercial messages within social media platforms. An overwhelming 92% of British consumers surveyed stated their wish to...
View Article5 Tips To Ensure Your Business Shows Up In Facebook Graph Search (eye...
Facebook’s powerful new “Graph Search” feature is now being rolled out to users. To jump the queue you can join the waitlist at https://www.facebook.com/about/graphsearch. I’ve written previously...
View ArticleThe Worrying Truth About Cart Abandonment
Cart abandonment, where an online shopper adds items to their basket but then fails to complete the checkout process, is one of the most common and frustrating issues facing ecommerce retailers....
View ArticleWho’s Watching Webinars These Days?
Webinar presenters will find a host of fascinating data points in BrightTALK’s DataLeaks 2013 presentation. Did you know for instance?: On average, 90% of the audience has shown up 15% of the way into...
View ArticleMind The Gap – Consumers 1 v Marketers 0
We live in a fast-changing world. Which means the longer you’ve held an opinion, the greater the chances your views may have fallen behind the times. The latest fast.MAP Marketing Gap study (the 9th...
View Article
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